

As an example, we can cite the following: If the main color is lilac, then the colors that complement it will be pink located before it in the circle, and the next blue after it. Each color has 2 additions, located before and after the primary color, which can be any of the scales. Complementary colors are also matched by the color wheel. In order to select a contrasting pair for a particular shade, just select the appropriate segment on the color wheel, and then select the corresponding segment on the opposite side.Ĭomplementary are colors and shades that do not conflict with each other but emphasize, capable of enhancing the effect of each other. diametrically opposed, are selected using the color wheel or wheel. The use of sharply contrasting colors and shades with each other allows emphasizing the sharpness, piquancy, importance of individual elements or information. In general, the color theory in web design is based on three components that open up an abyss of opportunities and a wide field for experimentation for the designer in developing the interface: It is the color scheme in the design of pages that can play a decisive role in achieving the goals set for the Internet resource by correcting the perception of users of web pages.

Proper color design is much more than just decoration. The use of colors and their combinations for commercial and business purposes is based on the theory of color or the psychological and emotional perception of color by a person.
